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About Yuanxi Li

Professional Profile

Staff Software Engineer @ Apple | 10+ Years Experience | Technical Leader

Summary

Experienced Software Development Engineer with 10+ years of experience in designing, building, and delivering high-quality software products. Proven track record of leading cross-functional teams and driving successful project deliveries. Skilled in agile methodologies, micro-services architecture, and cloud computing technologies.

Professional Background

Current Role

Staff Software Development Engineer Apple Inc. | Greater Seattle Area April 2021 - Present

  • Leading the media management org of 10+ engineers, partnering with Apple Media Business to deliver high-quality media products
  • Designed and built new micro-apps from scratch for Apple Editors to manage image & video across Music, Apps, TV, and Fitness
  • Explored & built an auto-video generator using FFMPEG, Lottie, and LLM-based KeyFramer for personalized video creation
  • Drive cross-functional business discussions, decisions, and conflict resolution

Career Highlights

Experience

  • Led media management org of 10+ engineers at Apple
  • Mentored 5+ junior engineers at AWS
  • Drove cross-functional alignment across multiple Apple product teams
  • Managed technical roadmaps and phased delivery goals
  • Designed greenfield initiatives and built products from zero to launch
  • Expert in micro-services architecture and cloud computing
  • Specialized in media processing (FFMPEG, Lottie, CUDA GPU)
  • Full-stack development across multiple platforms
  • Boosted AWS Billing Console adoption by 500%
  • Drove +300% revenue increase in AWS China Region
  • Led multiple high-impact projects serving millions of users
  • Automated media workflows across Music, App Store, iTunes, TV+, Fitness+, Vision Pro

Work Experience

Apple Inc.

Staff Software Development Engineer | April 2021 - Present

Key Achievements:

  • Media Task Orchestration (2025) - Led 10+ engineers to build a greenfield initiative to manage media tasks across internal/external users
  • Motion Automation (2024) - Built new product from zero to launch; designed animation rendering system enabling editors to add effects and modify content; cut rendering time by migrating from CPU to CUDA GPU
  • Media Workflow Platform (2023) - Led 4+ engineers to launch workflow automating uploading/editing/reviewing/publishing media across multiple Apple platforms
  • Database Migration (2022) - Led 5+ engineers to migrate multiple Apple media microservices from Oracle to MongoDB

Amazon Web Services (AWS)

Software Development Engineer II | February 2017 - March 2021

  • Built AWS Budgets, Budgets Report, Expiration Alerts, FreeTier, and Action from scratch to enable cost controls for customers
  • Boosted AWS Billing Console adoption by 500% through product launches
  • Led cost control platform launch in China Region, driving +300% revenue increase
  • Owned AWS Budgets History, Budgets Reports, AWS Action features end-to-end
  • Mentored 5+ junior engineers

Key Achievements:

  • AWS FreeTier (2021) - Automated onboarding of new AWS products into FreeTier; collaborated with 40+ teams
  • AWS Action (2020) - Shipped AWS Action feature for cost-based usage control; released new AWS SDK + Console experience
  • China Region Launch (2019) - Launched cost control platform in China; increased revenue by 300%; broke monolith into micro-services
  • AWS Budgets Report (2019) - Launched product to provide periodic budget reviews
  • Database Migration (2018) - Migrated team data from Oracle to DynamoDB

Amazon

Software Development Engineer Intern | June 2016 - August 2016

Rudraya

Software Engineer | August 2015 - January 2016

Education

Academic Background

Master of Computer Engineering Rutgers University, New Brunswick

B.S. Computer Engineering University of Electronic Science and Technology of China

Skills & Expertise

  • Programming Languages

    Java, Python, Scala, NodeJS

  • Cloud & Infrastructure

    AWS, GCP, Docker, Kubernetes, MongoDB, Oracle

  • Media Technologies

    FFMPEG, Lottie, CUDA GPU

  • Frameworks & Tools

    Spring, Guice, Micro-services Architecture

Interests & Passions

Beyond Work

  • 📖 Continuous Learning - Always exploring new technologies and LLM applications
  • 👥 Mentorship - Helping junior engineers grow in their careers
  • 💡 Innovation - Building products from zero to launch
  • 👪 Family Time - Balancing career with quality family moments

Connect

Professional Links

Professional Philosophy

"Build high-quality products that make a difference, lead with empathy, and never stop learning."

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